The Nebraska Office of Highway Safety (NOHS) has partnered with six motorsports venues acorss the state, for the remainder of the 2010 season.

NOHS identified racetracks within rural counties of concern, in regards to number of fatal crashes in the state.  These counties were:  Adams, Dawson, Lincoln, Madison, Red Willow, and York.

NOHS utilized racetrack venues within these counties with a sponsorship that included signage in each facility, and nightly public address announcements during each event held at the venue.